After college, life took me down roads that led me back to my love of creative writing. At first, I was very disappointed that I had
Marketing does not always come naturally for many of the creative types. Marketing plans, query letters, and pitches can be scarier than a bed full of snakes. It is comfortable to focus their thoughts and energy on creative. But a little knowledge of marketing can go a long way when it comes to getting your work out there.
Technology has come a long way. The publishing industry is changing. Still, I am yet to hear of a book that jumps off the shelf and sells itself. It isn't enough to write an amazing book. To get your book in the hands of the readers takes work. Whatever publishing path you choose will require work.
You have to be able to turn your book as well as yourself into a "product" you can promote. You have to have a brand of your own. You are unique, your book is unique. It is your job to tell others why they should care. Truth: not everyone will care. Rejection is part of the process. However, through hard work you will find the right audience. Then you will need to build that audience.
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